Glasses for Kids and The “MEsquad” Journey
Creator of MEsquad, a brand of affordable, customizable, and nearly indestructible pairs of silicone-based glasses for children, Katherine Giovannone is a versatile entrepreneur who comes from a strong background in finance and business operations.
The “MEsquad” Journey
Katherine initially began her career in banking. After realizing very quickly that the profession wasn’t for her, she decided that it was time to peek inside and explore all the creative parts of her brain. From there she went on to land jobs in sales, distribution, and manufacturing roles, a journey of events that eventually led her to create the MEsquad brand after seeing that the children’s eyewear industry was desperately missing an affordable and durable kids’ collection that was also fun for them too.
The first MEsquad designs were meant to be launched in stores, however, the COVID-19 pandemic changed all of that, with all of their tradeshows